Restaurateurs' mistakes

Today we will share a few insights on why your dining rooms are empty and give you tips on how to fix it.

Nobody hears about you

No matter how beautiful the atmosphere and how tasty the food at your venue, guests will not come to you "by chance". Of course, word of mouth, recommendations to friends and a nice sign will bring some visits, but not a lot of them. To avoid slow times, show up on social media, add your venue to listing sites and use map services (2GIS, Yandex Maps and so on). Your main task is to stay in touch with your potential audience!

Weak communication with guests

Imagine this: a guest learns about a promotion on their favorite dish only when they come to you. Effective? Not really. Of course, you can use social media or messaging apps to tell guests about your promotions and offers when they are not at your venue. But we came up with an even more effective way: push notifications right on the guest's phone. The risk that the guest misses or does not see this news is much lower than with social media or messaging apps. And yes, we are talking about our digital loyalty cards.

You do not reward your regular guests.

Promotions, special offers and points for the first visit are great. But do not forget that some guests come once a month, and others spend an evening at your venue every week. To keep the second type of guest coming at the same pace, give them more points or cashback. And the other way around, use these perks to encourage less active visitors. By the way, with our loyalty system you can set the size of the reward based on the guest's loyalty tier. Great, isn't it?

We wish you lots of guests and success for your venue. And remember, on our website you can learn about all the benefits of our loyalty system in detail!